With its intense evocation of the callicarpa’s purple berries, this brilliant Gent harks back to the origins of Swatch and its celebration of pure colour. The shiny purple plastic strap has a solid purple plastic loop and buckle. The solid purple plastic case frames a purple dial with a white minute ring and white Arabic numerals at all hours. Elegant black hour and minute hands with white superlite highlights and a slim black central seconds hand mark the time.