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  Swatch Reflexion-Time GE197 - 2008 Spring Summer Collection GE197 Reflexion Time EUR 46.22 (= USD 73.10)


Time to illustrate how flexible you really are. The flex-band stainless steel bracelet of this tiled and shimmering, glittery Gent features two rows of transparent white crystals on either side of the clear plastic case. The sunbrushed silver dial indicates all hours with reflective applique squares. In the absence of all numerals, reflective metal hour and minute hands and a needle-thin seconds hand mark the time.


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SUJW400 Cote Marine EUR 40.34 (= USD 63.80)
  Swatch Cote-Marine SUJW400 - 2008 Spring Summer Collection


A deceptively delightful piece for summer. This light-hearted Jelly in Jelly features a mock steel-link bracelet whose links are made of white and turquoise plastic. The white plastic case frames a white dial with a black minute ring with black Arabic numerals at hours 10, 20, 30, 40, 50 and 60, turquoise hour markers at all other hours, and an ingenious date window with numerals 1 through 31 printed in turquoise on a transparent plastic disc above a turquoise ground; a single white circle turns counter-clockwise to highlight the current day’s date. White hour and minute hands with turquoise highlights and a thin turquoise seconds hand mark the time.


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  Swatch Sensual-Street SFK307 - 2008 Spring Summer Collection SFK307 Sensual Street EUR 63.03 (= USD 99.68)


A red and black road slides through smooth white sand. The supple white silicon rubber strap of this elegant Skin is divided by a raised red and black rubber line. The clear plastic case frames a glossy white dial whose Eastern border is traced by the red and black road extending from the strap. Black-dot hour markers range from hour 6 through hour 12. In the absence of all numerals, slim black hour and minute hands mark the time.


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SUJK133 60's Style EUR 40.34 (= USD 63.80)
  Swatch 60-s-Style SUJK133 - 2008 Spring Summer Collection


Sweeping colour-block stripes recall the bold style of the roaring sixties. The frosted transparent silicon rubber strap is a robust canvas for the turquoise, black and grey bands that sweep from the strap of this Swatch Jelly in Jelly to the frosted clear plastic case and the outer edges of the dial. Transparent turquoise plastic components frame the movement, visible through the dial. Elegant white Arabic numerals spaced at irregular intervals are printed on the glass at hours 2, 3, 4, 6, 8, 9 and 11. Reflective metal hour and minute hands with white superlite highlights and slim metal seconds hand mark the time.


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  Swatch Orangeade-Drive SUJK134 - 2008 Spring Summer Collection SUJK134 Orangeade Drive EUR 40.34 (= USD 63.80)


Simply brilliant, this bright, bold Jelly in Jelly takes its inspiration from the colour fields and colour-block styles of the 60s. The transparent and orange silicon rubber strap has a black-line loop, black loop and black plastic buckle that add style and explosive contrast to the piece. The transparent plastic case and the dial are transformed into a canvas that takes up and extends the colours from the strap in a single, interlocking stripe of colour. The movement is partially revealed through the dial beneath black hour and minute hands and a fine black seconds hand that mark the time.


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SUYB117 World Talk EUR 84.03 (= USD 132.91)
  Swatch World-Talk SUYB117 - 2008 Spring Summer Collection


Talk about colour! This striking Skin Chrono’s orange leather and structured black rubber strap frames a matt black plastic case. Three subdials with white, black and orange centres and white or black indices are ringed by red, white, blue and black bands on the embossed dial. Black-rimmed white hour markers, the Arabic numeral 12 in skeleton white with black infill and a variety of scales and indices add fine detail to the dial. Orange or metallic for subdial counters and orange squelette hour and minute hands mark the time.


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  Swatch Dual-Metal YCB4007AG - 2008 Spring Summer Collection YCB4007AG Dual Metal EUR 100.84 (= USD 159.49)


High-contrast design makes for high-impact style. This splendid Irony Chrono’s black and silver aluminium bracelet stands in striking contrast to the matt black aluminium case. A dark green aluminium bezel reveals silver minute indices and Arabic numerals at all hours. A black flange with white tachymetre scale circles a black-on-white minute ring surrounding the sunbrushed dark silver dial. Minutes are marked in black Arabic numerals at 05, 10, 15, 20 and raised silver indices at hours 5, 7, 8, 9 10, 11 and 12. The chrono counters at hours 2 and 10 feature white indices and numerals on the main dial; the continuous seconds counter at hour 6 has a black hand, black numerals and indices and is balanced by a printed black-on-white disc at hour 12. Reflective metal squelette hour and minute hands with white superlite highlights and a slim black seconds hand mark the time.


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YCS4048AG Unconsciousness EUR 100.84 (= USD 159.49)
  Swatch Unconsciousness YCS4048AG - 2008 Spring Summer Collection


Muted power and sleek styling combine to give this elegant Irony Chrono a satisfying look and feel. The two-tone aluminium bracelet forms a central light brown column framed by silver aluminium and holds a silver aluminium case. The lightly structured light brown aluminium bezel features a black tachymetre scale. The light brown structured dial is surrounded by a black flange with yellow Arabic numerals (12, 13 ... 24) at all hours. Mirrored metal appliques form a six-lane track joining the chrono subdials, which feature grooved metal dials, black numerals and indices and metal hands. Black hour and minute hands with white superlite highlights and a needle-thin yellow seconds hand mark the time.


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  Swatch Blackino YMB4000 - 2008 Spring Summer Collection YMB4000 Blackino EUR 92.44 (= USD 146.20)


Orange ovals evoke dashboard instruments glowing in the dead of night on an empty road. The grooved black silicon rubber strap and matt black aluminium case enhance the road-test feel of this Irony Medium Chrono. The black bezel’s large orange Arabic numerals at all hours frame the black dial. A finely graded orange tachymetre scale and minute ring surround the large orange oval chrono subdials with metallic rims and hands, black numerals and indices. Reflective metal squelette hour and minute hands and chrono seconds hand mark the time.


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SUJN100 Going Up EUR 40.34 (= USD 63.80)
  Swatch Going-Up SUJN100 - 2008 Spring Summer Collection


The perfect accessory for a casual summer day. This airy Jelly in Jelly features a textured light blue denim strap with red and yellow decorative stitching. The transparent blue plastic case frames a large sunbrushed silver dial with a round-edged central cut-out window onto the movement. A yellow minute ring displays red and blue hour markers recalling the strap and stitching. Skeleton black Arabic numerals with white superlite infills appear at hours 3, 6, 9 and 12. Slightly tapered black hour and minute hands with white superlite highlights and a thin metal seconds hand mark the time.


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  Swatch Fast-Turn GB233 - 2008 Spring Summer Collection GB233 Fast Turn EUR 36.13 (= USD 57.15)


On the road and in the wild. The dark green and black textile strap of this challenging Gent uses coloured rubber microinjections to evoke maps and road signs and the thrills of adventurous driving. The black plastic case frames a yellow dial with Arabic numerals in black at hour 6, white at 9 and red at 12 along with a vertical row of arrows in white and black. Squared black hour and minute hands and a thin red seconds hand mark the time.


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GB234 Urban Scene EUR 36.13 (= USD 57.15)
  Swatch Urban-Scene GB234 - 2008 Spring Summer Collection


Straight from the soundtrack of the city, this bold Gent features a bright orange synthetic strap with microinserts in black and white rubber piecing together a flowing script that reads “superstar deejay” across the strap and dial. From the 6 o’clock side of the strap the unfinished word jumps the black plastic case onto the orange dial with the letter y. On the dial a black and white drawing of a turntable with a vinyl disc completes the DJ theme. In the absence of all numerals and indices, white squelette hour and minute hands and a superthin yellow seconds hand mark the time.


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  Swatch Crazy-Youngsters GE198 - 2008 Spring Summer Collection GE198 Crazy Youngsters EUR 36.13 (= USD 57.15)


A crazily colourful cartoon world built for kids who like to bounce off walls. Multicoloured zigzag stripes and high-energy graphics on the silicon rubber strap make this exuberant original Gent a perfect expression of extremes in sports and life. The transparent plastic case frames a white dial filled marked by varying forms of Arabic numerals at hours 3, 6, 9 and 12, coloured dots and extensions of the zigzag lightning from the strap. Black hour and minute hands with superlite white highlights and a superthin black seconds hand mark the time.


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GS133 Soccer Fan EUR 40.34 (= USD 63.80)
  Swatch Soccer-Fan GS133 - 2008 Spring Summer Collection


For players and fans of the world’s most popular sport. This boldly graphic Gent features a transparent silicon rubber strap with footballers in action silhouetted against an red and blue background. The transparent blue plastic case frames a white dial with a soccer ball drawn in light grey beneath blue Arabic numerals at all hours. Black hour and minute hands with white superlite highlights and a thin red seconds hand mark the time.


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  Swatch Surf-Wave SUGM104 - 2008 Spring Summer Collection SUGM104 Surf Wave EUR 63.03 (= USD 99.68)


Surf’s up! Time to crawl up on the board for big-time thrills and chills. This Fun Scuba’s transparent silicon rubber strap with black, white and blue microinjections gives powerful expression to surfing’s biggest waves. The transparent dark grey plastic case holds a grooved plastic bezel with silver Arabic numerals (5, 10, 15, 20, 25 30, 50, 55, 60), silver and turquoise minute indices and hour markers. The white superlite dial offers a bold depth-metre scale in a patterned arrangement of black, turquoise and silver numerals, indices and graphics. The black hour hand and black squelette minute hand, both with superlite white highlights, mark the time.


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GE201 Cute Rats EUR 50.42 (= USD 79.74)
  Swatch Cute-Rats GE201 - 2008 Spring Summer Collection


Traditional China admittedly follows a completely different calendar to the countries in the West and also celebrates New Year several weeks later, but time itself remains the same everywhere. And when it comes to measuring time, SWATCH, the innovative Swiss watch manufacturer, is always in the vanguard. That being so, what could be more appropriate than the launch of a SWATCH Special with an attractive special packaging and accessories to mark the Chinese New Year festivities? On 7 February 2008, China will be changing over to the astrological Year of the Rat. That is the reason why the design of the SWATCH Chinese New Year Special is dedicated entirely to this clever little fellow and called CUTE RATS.


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  Swatch Evensun SFB136 - 2008 Spring Summer Collection SFB136 Evensun EUR 63.03 (= USD 99.68)


The sun enlightened by an artist’s supple hand. The black fabric strap of this fascinating Skin serves as a dark velvet ground to a beige pattern in relief that is evocative of historic body art devoted to a radiant sun. The case in glossy black plastic frames a glossy black dial that takes up the beige pattern from the strap and completes concentric circles around the unmarked centre. In the absence of all numerals, slim beige hour and minute hands mark the time.


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YGS123 Sand Wind EUR 58.82 (= USD 93.04)
  Swatch Sand-Wind YGS123 - 2008 Spring Summer Collection


An early morning breeze sweeps in from the desert. This stylish Irony Big features a sandy brown moulded leather strap with dark brown stitching, a satin-brushed steel case and an unmarked, polished steel bezel. The structured light green dial features large mirrored Arabic numerals enclosed within grooved circles at hours 3, 6, 9 and 12 linked by a broad light green band sectioned into hours with black Arabic numerals (01, 02, 04, 05, 07, 08, 10, 11) surrounding the grooved central zone. The reflective metal squelette hour and minute hands and the seconds hand all feature white superlite highlights.


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  Swatch Marocan-Blues YOS421 - 2008 Spring Summer Collection YOS421 Marocan Blues EUR 109.24 (= USD 172.78)


Blue skies, blue seas, blue mountain mornings. The dark blue leather strap of this rock-solid Irony THE Chrono grips a massive, satin-brushed steel case. White deltas mark all hours on the satin-brushed steel bezel around the sunbrushed pale blue dial. On the bare metal flange is a finely graded black minute ring with orange hour markers surrounding a second black minute ring with fine white Arabic numerals (05, 10 ...) at all hours but 4, where a black-on-white date window appears. Additional superlite hour indexes appear at intervals between the black and white chrono counters with orange and black numerals and orange hands and the grooved continuous seconds counter with black indices and hand at hour 6. Metal squelette hour and minute hands with white superlite tips and a slim orange chrono seconds hand mark the time.


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GE200 Primitive Art EUR 36.13 (= USD 57.15)
  Swatch Primitive-Art GE200 - 2008 Spring Summer Collection


Art emerges from its timeless past. The synthetic leather strap of this original Gent evokes the most ancient of decorative arts with gold-flecked brown lines on an ivory ground. The clear plastic case frames an alubrushed silver dial with hand-drawn Arabic numerals at hours 2, 4, 8 and 10 complemented by slightly irregular oval marks at all other hours. Round-tipped black hour and minute hands with elongated white superlite highlights and a superthin white seconds hand mark the time.


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Last stock update: 19 July 2008


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